THE OBENSON REPORT

Covering Cinema From All Across The African Diaspora

Get In My Belly!

Starting today, Saturday, fast food restaurant chains in New York big enough to fall under the rule will face penalties of up to $2,000 per store for not disclosing calorie information in a prominent spot on their menus, preferably next to the price! That includes you McDonalds, Wendy's, Burger King, Arby's, Starbucks, and on and on and on...

McDonald's and Burger King were among the chains that unveiled new menu boards yesterday, Friday, at several locations throughout the city, taking calorie information that had long been available on Web sites and tray liners and putting it front-and-center above the cash register.

The new rules are part of an anti-obesity campaign that has also included a recent citywide ban on artificial trans fats in restaurant food. The calorie posting rule took effect in May, but legal action delayed enforcement until now.

Fast food regulars New York City will finally start facing the hard truths about their meal choices - like 1,130 calories for a Big Mac, medium fries and a medium soda, or a whopping 850 calories for one Cinnabon, or 500 calories for a grande Mint Mocha Chip Frappuccino with whipped cream from Starbucks!

Keep in mind that dietary guidelines for adults recommend about 2,000 calories a day!

Will any of this have an effect? Time will tell.

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